bode the label

bōdē was created with the intention to stay true to yourself and your roots, embracing the journey that shapes who you are. We believe that every moment and interaction has led you right where you should be, and our designs reflect that sense of authenticity and purpose.
The name bōdē is a play on words inspired by Cambodia, where our founder, Emily, was adopted from—a tribute to heritage, identity, and the beauty of embracing one’s origins.
Blending vintage aesthetics with modern streetwear, bōdē is more than just a brand—it’s a mindset. A celebration of individuality, self-expression, and the art of living boldly.